Weekly Notes
A behind-the-scenes look at what I’m building, testing, noticing, and learning each week — from SEO insights and client work to creative experiments and honest reflections on running a digital marketing business in New Brunswick.
The Best Newsletter Maker Isn’t What You Think
Why Every Business Needs an Email Newsletter Maker in 2026 There was a time when my job in digital marketing meant taking a cruise tour
Confessions of a Freelance Web Developer in New Brunswick
I Used to Just Design Websites. Now I Make Them Perform. There’s a certain rush that comes with publishing your first website. The first time
Shopify SEO: Why Your Store Isn’t Getting Sales
The Day My Shopify Store Opened To…No One Shopify is fun. It’s exciting. It feels official. Until you realize you’re spending more on monthly hosting
The Real Work Behind a 30-Second Marketing Video
Stop Scrolling: What Makes a Marketing Video Work If you’ve ever Googled “social media marketing near me” hoping to find a marketing agency that understands
Google Keyword Help That Works
What a Google Analytics Consultant Really Does There was a time I called myself an SEO expert because I knew how to use keywords in
What Makes a Digital Marketing Agency in New Brunswick Unique?
Why Being a Boutique Digital Marketing Agency in New Brunswick Matters “Oh hey! I do digital marketing in New Brunswick.” I do. And I
SEO Writing Companies Need More Than Keywords
How SEO Writing Companies Actually Build Visibility Search SEO writing companies and you’ll find a lot of businesses promising optimized content, keyword placement, and better
I Built a Live SEO Lab in Saint John — Here’s What Happened
SEO in Saint John NB: I Tested It Instead of Talking About It I didn’t build Experience New Brunswick to prove a point. I built
Why Every Business Needs an Editorial Calendar in 2026
Finding the Right Editorial Calendar If you work in digital marketing in New Brunswick long enough, you start chasing the perfect editorial calendar the way
A Real Estate Marketing Firm Built on Search Intent
Real Estate Marketing That Moves With the Market There’s a difference between simply listing a property and positioning it. That’s where a seasoned real estate
From Journalist to Digital Marketing Agency in Saint John
Not Your Typical Digital Marketing Agency Have you ever watched Mad Men and wondered what advertising used to feel like? I knew a guy once,
How a Local Branding Agency Helps You Stand Out
Why Your Business Needs a Local Branding Agency By the time Grade 7 and 8 rolled around, I was pretty familiar with labels, and I